Nobody would guess that the prime reward for women the world over who indulge in romance novels and Disney fairy tales (all of them) - is also perhaps the very least talked-about subject among men.
It's no surprise. It's "kissing."
Few men would have the fortitude to discuss the most sought-after romantic reward to the minds of women among themselves, but being in the midst of an official, science-based program for men on attraction and dating gave us that very opportunity.
And wow did it pay off for our students.